Public Project
Them
En este tipo de turismo, el hotel es una pieza esencial. Estas arquitecturas, pensadas y diseñadas para que huésped no tenga la necesidad ni el deseo de salir a experimentar lo local, generan unos espacios y unos códigos propios que apenas se han alterado en los últimos 40 o 50 años, creando así un anacronismo que subraya la desconexión de esta experiencia turística con un exterior que evoluciona a un ritmo prácticamente exponencial.
Huyendo de lo excepcional o anecdótico, THEM intenta capturar los espacios, usos y códigos propios de estos espacios, una suerte de paraísos artificiales donde los turistas deciden autoexiliarse durante 15 días al año.
The controversy generated by the impact of vacation rental-based tourism on local life—such as the difficulty of accessing housing, the loss of identity in central neighborhoods, and the collapse of infrastructure—seems to have overshadowed the discussion on sun-and-beach tourism, for which Mallorca has historically been both a laboratory and a mecca. This type of tourism is often considered a simplistic and unsubstantial option, with little interest in experiencing local culture.
In this type of tourism, the hotel is an essential piece. These architectures, conceived and designed so that guests have neither the need nor the desire to go out and have the local experience, create spaces and codes that have barely changed in the last 40 or 50 years, thus creating an anachronism that highlights the disconnection of this tourist experience from an exterior world that is evolving at an almost exponential pace.
Avoiding the exceptional or anecdotal, THEM attempts to capture the spaces, uses, and codes inherent to these environments, a sort of artificial paradise where tourists choose to self-exile for 15 days a year.
In this type of tourism, the hotel is an essential piece. These architectures, conceived and designed so that guests have neither the need nor the desire to go out and have the local experience, create spaces and codes that have barely changed in the last 40 or 50 years, thus creating an anachronism that highlights the disconnection of this tourist experience from an exterior world that is evolving at an almost exponential pace.
Avoiding the exceptional or anecdotal, THEM attempts to capture the spaces, uses, and codes inherent to these environments, a sort of artificial paradise where tourists choose to self-exile for 15 days a year.
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